★★★☆
New-York-based alt-rock group The Pretty Reckless present their most honest and experimental album yet.
After a gimmicky introduction to music, the band has earned its place in the scope of modern rock – and man, are we glad about that.
There is a definite progression on this album as The Pretty Reckless have ventured out of their sonic comfort zone to try new things, which perhaps can be attributed to the fact that at this point, they have nothing more to prove. While their first offering was widely viewed as a massive and deliberate “fuck you” to Taylor Momsen’s child star past, and the second album was all about finding their lane, this one sounds and feels like their most natural effort.
Although there are moments where the energy and fire they have previously displayed is somewhat lacking, like on the confused opening track ‘The Walls Are Closing In / Hangman’, they’re made up for by the masterpiece that is the lead single ‘Take Me Down’ as well as by Momsen’s hauntingly raw vocals on everything from blues-infused tracks to classic rock headbangers.
With a little less teen angst and a little more dive-bar-worthy grunge, Who You Selling For places The Pretty Reckless firmly in the genre of rock. Welcome, lady and gents.
Who You Selling ForbyThe Pretty Recklessis available now through Razor & Tie/Cooking Vinyl.
